• Trip wanted a light, scroll-stopping film to land a simple idea: after a busy or stressful day you don't need to reach for the wine when there's a Trip in the fridge.

  • A playful "How To… Unwine" film in the style of a step-by-step guide. Animated text opens the video as the hook, a voiceover walks through each step, and our hero woman moves through the everyday carnage of family life, kids' shoes and toys everywhere, to reach her moment of calm. Steps build the gag: pick your Trip flavour, pour it over ice in a wine glass with a garnish, settle on the sofa, and unwine.

  • How to Unwine — A 30-second comedic spot delivered in both 16:9 and 9:16 so it runs cleanly across pre-roll and social-first vertical placements. Fronted by actress Florence Bell as the hero woman, shot on location in Sheffield.

  • 1 × 30s Hero Film

    Delivered in both 16:9 and 9:16

  • Production: Phoebe Rahmatallah

    Creative: Max Garner

    Director: Simon Waldock

    Sound: David Burn

    Art Direction: Phoebe Rahmatallah

    Talent: Florence Bell

    Client: Trip

    Agency: Mail Metro Media

TRIP - How to Unwine

Branded content · 1 × 30s film (16:9 + 9:16) · Comedy / scripted ·

A tongue-in-cheek how-to for drinks brand Trip, coining a word for swapping your evening glass of wine for something that helps you actually unwind.

AdGreen — production footprint (0.442 tCO2e) ▼
People Transport 55.0% Art department & SFX 18.0% Catering 15.0% Work Spaces 12.0%
Total carbon footprint
0.442 tCO2e
Against AdGreen average
(8.329 tCO2e)
↓ −7.887 tCO2e
Against your closed average
0.728 tCO2e
↓ −0.286 tCO2e

Equivalent to co2e emissions from
1,105 miles driven by an average gasoline-powered passenger vehicle.

Equivalent to co2e emissions from
35,708 smartphones charged.

Total, benchmarks and equivalents are exact. Category split is estimated from the source pie chart.

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